Start, grow, or fix your NIL practice.
The NIL Forum is where financial advisors, attorneys, agents, entrepreneurs, and college athletics professionals build successful NIL practices. Members get expertise, data, and the community of 200+ professionals already doing the work.
Want to see inside first? Request guest access. Extended to NIL professionals across athletic departments, brands, agencies, law, and finance.
October in the NIL Forum: Live Sessions to Move Your Practice Forward
NIL Forum Research Report: The Member Edition. Members wrote this month’s questions. Find out how athletes choose their financial and legal advisors, then use the answers in your next pitch. The full report and session recording are posted now. Click here for info on past reports.
Expert Briefing: Jay Ezelle, Attorney, Starnes Sports, October 14 at 1pm ET. Jay advises leading athletic programs on the transition from the amateurism model to the modern system. Ask him what schools need now and where you fit.
Office Hours: Bring the deal, client, or decision you’re stuck on. Leave with a next step from Bill Carter and other members.
The Community: Need an answer, expertise, or the right connection? Tell us who you need to meet and we’ll make the introduction.
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Amanda Christovich, Reporter, Front Office Sports — September 15
An insider’s perspective on the Protect College Sports Act, the LSU-SEC fallout, and the governance fights that will decide who controls college sports NIL policy next.
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Walker Jones, Executive Director, Grove Collective —August 13
What donors actually respond to, how a top collective really operates, and where fan-driven NIL money goes. From the person who built one.
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Erin Chaplin, Altius Sports Partners — July 14
Where new athlete revenue is actually coming from, and how departments are restructuring to capture it without breaking what already works.
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![Opendorse CoFounder Blake Lawrence with short dark hair, smiling, sitting indoors with one hand touching his temple, wearing a black long-sleeve shirt.]()
Blake Lawrence, Co-Founder of Opendorse — June 15
What the endorsement data shows about deal volume, athlete behavior, and institutional adoption. From the person whose platform processes it.
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![University of Michigan NIL lead Danielle Davison smiling at the camera, wearing a beige cardigan over a black top, and a gold necklace against a gray background.]()
Danielle Davison, Asst. AD for NIL at University of Michigan — May 13
How one of the most sophisticated NIL operations in the country is staffed, structured, and run day to day.
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![Head of LEARFIELD's NIL Solly Fulp, wearing a collared shirt and jacket, outdoors with blurred green foliage in the background.]()
Solly Fulp, EVP for NIL Growth & Development , LEARFIELD — April 21
Where schools, brands, and media partners are placing their bets next, from someone with visibility across the whole ecosystem.
What You’ll Build Here
For College Athletics Professionals
Build an NIL program your department can stand behind. See what peer institutions are really doing on revenue sharing and compliance.
For Financial Advisors
Turn NIL from an interest into a practice. Learn how athletes choose their advisors and get introduced to the people already working with athletes and families.
For Attorneys
Make NIL a real part of your practice. Meet the schools, agents, and advisors who need legal help, and learn how contracts, compliance, and revenue sharing really work from the people handling them.
For Entrepreneurs
Build an NIL business the market will buy. Most NIL products solve problems nobody has. Test yours against member-only data and candid feedback.
What You Can't Get Anywhere Else
Community. Most NIL business starts with an introduction. Tell us who you need to meet, whether it’s a school, an attorney, an advisor, or a brand, and he’ll make it. Explore the community.
Expert Briefings. Ask your toughest question to someone who has actually done it, and leave with an answer you can use with your next client. Once a month, live. Every session recorded.
See the briefing lineup.
Research. Put real athlete data in your pitch decks and client presentations, and walk in with numbers your competitors don’t have. Every month we survey the largest ongoing NIL dataset in the country.
See the research.
Office Hours. Stuck on a deal, a client, or a decision? Bring it to Office Hours with Bill Carter every month, put it in front of other members, and leave with a next step. How members engage.
Courses. Get client-ready. Go from learning NIL to advising on it, or get a new hire ready for clients. Four full courses are included with membership. Explore the courses.
Trusted & Valued by Members
“If you want to grow, get sharper, and join a community that’s truly committed to doing NIL the right way, this is worth it.” — Aaron Ray, JD, LLM in Taxation
“The NIL Forum helps me feel like I am not falling behind during this pivotal moment in the college sports business ecosystem." — Cody Damon, Founder, WIN I WIN
“I rely on data from the Forum to guide families through recruiting and financial decisions with clarity.” — Taqueta Braxton, Founder, NIL$ense
Bill Carter started his own NIL practice in 2020, after 25 years in sports marketing and after co-founding and selling the agency Fuse. Today he teaches NIL at Boston College, consults with Fortune 500 brands and Division I athletic departments, and serves as an expert witness in NIL litigation. The Forum is based on what he learned about building a successful business in NIL.
Bill Carter, Founder, The NIL Forum
Everything you need to build your NIL practice. $39 a month.
Membership includes every Expert Briefing, every Research Report, monthly Office Hours, four courses, and introductions across 200+ members.
Click here for monthly membership ($39/month) or click here to save $50 on a yearly membership ($415/year.)
Want to see inside first? Request guest access. Open to working NIL professionals.
Frequently Asked Questions
I’m just getting started in NIL. Is this for me?
Yes. Start with the courses, bring your questions to Office Hours, and ask Bill for introductions. That’s the path from learning NIL to working in it.
I already work in NIL. What will I get?
Data for your pitches, answers from people who have done it, and introductions to the people you need to meet. If something in your practice isn’t working, bring it to Office Hours.
Will the Forum get me clients?
No one can promise that. The Forum gives you what it takes to win them: proof, expertise, and the right introductions. The work is yours.
Who are the members?
Attorneys, financial advisors, entrepreneurs, and college athletics professionals building NIL into their work. More than 200 members and growing. Some are just starting. Others have worked in NIL for years.
Can I use the research in my own work?
Yes. Members use NIL Forum Research Poll findings in their own pitch decks, board memos, proposals, and client presentations.
What if I miss a live briefing?
Expert Briefings are recorded so you can watch on your schedule.
Can I get guest access?
Professionals working in NIL can request a 30-day guest pass to see the Forum from the inside. Requests are reviewed within one business day.
Can my team get access?
Yes. Group and institutional options are available. Email bill@studentathleteinsights.com and tell us how many seats you need.