The community for people who have to get NIL right.

Join hundreds of NIL professionals — athletic administrators, attorneys, financial advisors, agents, brands, and entrepreneurs.

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200+ Members and Counting

From Power 4 athletic departments, Am Law 100 firms, national wealth practices, Fortune 500 brands, and the agencies shaping NIL deals every day.

What Members Are Using This Month

This month's Expert Briefing, live Zoom on September 15 @ 1pm ET: Amanda Christovich, Reporter, Front Office Sports. Ask her what you can't Google!
September’s NIL Forum Research Poll data — the largest ongoing survey in the country with 5,000 current college athletes and 1,000 High School prospects: “Self-Made: Data Behind the Success of Women Athletes in NIL.” Members can use the findings in their own decks, proposals, and client work.
Monthly Office Hours with Bill: September 25 @ 1pm via Zoom; Bring contracts, policies, or client questions you don't want to guess on. Leave with a straight answer.

Join for the Next Briefing

Recent Briefings — Recordings Included

Walker Jones, Executive Director, Grove Collective —August 13

What donors actually respond to, how a top collective really operates, and where fan-driven NIL money goes. From the person who built one.
Erin Chaplin, Altius Sports Partners — July 14

Where new athlete revenue is actually coming from, and how departments are restructuring to capture it without breaking what already works.
Blake Lawrence, Co-Founder of Opendorse — June 15

What the endorsement data shows about deal volume, athlete behavior, and institutional adoption. From the person whose platform processes it.
Danielle Davison, Asst. AD for NIL at University of Michigan — May 13

How one of the most sophisticated NIL operations in the country is staffed, structured, and run day to day.
Solly Fulp, EVP for NIL Growth & Development , LEARFIELD — April 21

Where schools, brands, and media partners are placing their bets next, from someone with visibility across the whole ecosystem.

Built for People Doing the Work

For Athletic Administrators

Stay ahead of revenue sharing, compliance shifts, and what peer institutions are actually doing — not what the press release says.

For Financial Advisors

Turn NIL fluency into a growth engine — understand the contracts, taxes, and athlete relationships well enough to win the family's trust, and the account.

For Agents, Consultants, and Brands

Don’t leave money on the table or lose the client. Member-only research, live case discussion in Office Hours, and a network that answers the phone means you know the market before you quote it.

For NIL Entrepreneurs

Most NIL products fail because they solved a problem nobody has. Member-only data, unvarnished feedback in Office Hours from the exact buyers you're pitching, and a network that opens doors.

Four Things You Can't Get Anywhere Else

Get proof. Every month we survey 5,000 college athletes and 1,000 high school prospects — the largest ongoing NIL dataset in the country. Delivered as a live briefing and a written report. Members use the data freely in their own pitch decks, board memos, and client presentations.

Stay ahead. Once a month, someone who has actually done it takes your questions live. Not a panel, not a news recap. The Grove Collective's director on donor behavior. Michigan's NIL lead on how a major department is built. Every session recorded.

Get unstuck. Third Friday, every month. Bring the situation you're actually dealing with and put it in front of the room. Most consultants charge by the hour for this.

Get competent. Three full courses included: NIL/mba, NIL Quickstart, and NIL Propel. Start Sunday, hold your own Monday. Use them to close your own gaps or to bring a new hire up to speed without spending your time doing it.

Trusted by the Sports Industry & Valued by Members

“If you want to grow, get sharper, and join a community that’s truly committed to doing NIL the right way, this is worth it.” — Aaron Ray, JD, LLM in Taxation

“The NIL Forum helps me feel like I am not falling behind during this pivotal moment in the college sports business ecosystem." — Cody Damon, Founder, WIN I WIN

“As the founder of NIL$ense, I rely on insights from the Forum to guide families through recruiting and financial decisions with clarity.” — Taqueta Braxton

Bill has spent 25+ years in sports marketing, co-founded and sold the agency Fuse, and has worked exclusively on NIL since 2020. He teaches NIL at Boston College, consults with Fortune 500 brands and Division I athletic departments, and serves as an expert witness in NIL litigation. The Forum is his network — opened up to you.

Bill Carter, Founder, The NIL Forum

Simple membership. Full access.

Monthly: $39 per month.
Yearly: $415 per year (saves over $50.)

Every membership includes all three courses, every live Expert Briefing plus the full recording library, the monthly Research Report and the data behind it, Office Hours, and the member network.

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Frequently Asked Questions

Is this a course or a community?
Both. The three courses get you competent fast. The briefings, the research, and Office Hours are what members come back for every month.

How much time does it take?
One hour a month for the Expert Briefing, one for Office Hours if you have something to bring. The courses and the research are there the day you need them.

What happens after my trial?
On day 30, you decide. No credit card on file, nothing to cancel, no awkward phone call. Join if the Forum earned it.

Can my team get access?
Yes — group and institutional options are available. Email bill@studentathleteinsights.com and tell us how many seats you need.

Start your free 30-day trial

Full access from day one: all three courses, the live briefing, the research, Office Hours, and the member network. No credit card required. On day 30, you decide.